What is a requirement for Visa Direct participants?

The requirement for Visa Direct participants to adhere to Visa Direct Program Standards and Rules is crucial because these standards ensure that all participants operate within a consistent framework, promoting security, reliability, and efficiency in transactions. Adherence to these standards governs aspects such as transaction processing, compliance with regulatory requirements, and maintaining the integrity of the payment network. By following the established rules, participants can provide seamless and secure services, which is essential for gaining consumer trust and facilitating faster payments. It also enhances interoperability among different financial institutions and payment service providers, ensuring a smooth experience for users.